Industry News

Cartier expects China to become its No 1 market

22/09/2009

French jeweller Cartier expects China to become its biggest market over the next few years.

Bernard Fornas, president and CEO of the company, told China Daily that China – which is currently its fourth largest market worldwide – said robust demand from the country’s nouveau riche could propel China to become its number one market in three to four years’ time.

This potential, he said, is prompting the company to further expand its presence throughout the country. He expects the company to open 23 to 43 additional boutiques over the next five years, and these will be on top of its current 32 boutiques in 18 cities across the country.

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